Hola

Branding

University project

Click on the images to enlarge them

  • Image of the Hola branding project
  • Image of the Hola branding project
  • Image of the Hola branding project
  • Image of the Hola branding project
  • Image of the Hola branding project

Objectives

Invent a drink made of 5 fruits and vegetables ready for summer release.

Approach

I chose to focus on fruits that are little known in France and selected varieties from South America. This is why the visual identity is colorful (using warm tones) to evoke the continent. I also named the drink ¡Holà! in reference to its origins.

Processes

For this, I first put together a moodboard, then created a logo, the can design, all illustrative elements, and finally a recipe page using the Affinity Designer suite.

Production file for this project

This project was carried out as part of the MMI Bachelor’s degree (Multimedia and Internet professions).

My other projects

Image of the Lun's project
Image of animation projects
Image of the Geek Days visual identity project
Image of the Adidas x Parley rebranding project
Image of the Goddess Flyer illustration project
Image of the Tarot Deck illustration project
Image of the Avatar illustration project
Image of the infographic project
Image of illustration projects
Image of the Pastalavista fictional visual identity project